Story Scheduling
Story Scheduling is available on Facebook and Instagram. By scheduling stories, you are taking advantage of another free tool to reach your audience in the desired form: Vertical Short Form Video.
Stories can be personal and professional since they only live on your account for 24 hours. Audiences respond favorably to brands who personalize their social accounts with 1-5 brand personalities.
The below are ideas of talking points to share to your story:
- Mission, Vision, Values
- Trends
- Promotion
- Services
- Team Appreciation
- Daily Routine
- BTS – Behind the Scenes
- Response to current event
- Staff Picks
- Polls/This or That
As a small business owner, taking advantage of free tools and resources is key to finding what works. Social Media is fantastic in that way, because it allows followers of a brand to engage in passive and impactful ways. When your audience is engaging on social media, it increases your reach and authority, which is why we recommend to include social media story scheduling when choosing your Social Media Management package.
